Omega Delta Phi Fraternity, Inc.
VP of Marketing & Creative Director
As VP of Marketing and Creative Director for Omega Delta Phi Fraternity, Inc., I lead national branding, social media, PR, and the design of our national magazine, Seven Visions.
I began by creating a library of editable marketing templates to empower 70+ chapters nationwide, modernizing the fraternity’s visual identity and recruitment efforts. Today, I oversee campaigns from concept through execution, blending creative direction and marketing strategy to grow a national brand with limited resources and support the fraternity’s mission of empowering minority and first-gen students.
Omega Delta Phi Branding Manual
One of my first big undertakings as VP of Marketing was to create a Branding Manual along with a database of editable design files, icons and official logos.
One of my responsibilities as the VP of Marketing, is the creation of "Seven Visions Magazine", a magazine highlighting the positive impact of our Brotherhood. Below are a few of my favorite magazine covers I have made!
Each year I create an illustration to announce the location of the next upcoming National Conference. I like to combine ODP branding (colors/imagery) with location-specific references apart from the usual logo + skyline seen in most conference imagery.
To promote alumni membership in the DFW we designed and created yearly "Challenge Coins" to give to current members.
