Omega Delta Phi Fraternity, Inc. – VP of Marketing & Creative Director
As VP of Marketing and Creative Director for Omega Delta Phi Fraternity, Inc., I lead national branding, social media, PR, and the design of our national magazine, Seven Visions.
I began by creating a library of editable marketing templates to empower 70+ chapters nationwide, modernizing the fraternity’s visual identity and recruitment efforts. Today, I oversee campaigns from concept through execution, blending creative direction and marketing strategy to grow a national brand with limited resources and support the fraternity’s mission of empowering minority and first-gen students.
Below is a collection of the various magazine covers I have made over the years.
Each year I create an illustration to announce the location of the next upcoming National Conference. I like to combine ODP branding (colors/imagery) with location-specific references apart from the usual logo + skyline seen in most conference imagery.
To promote alumni membership in the DFW we designed and created yearly "Challenge Coins" to give to current members.
One of my first big undertakings as VP of Marketing was to create a Branding Manual along with a database of editable design files, icons and official logos.
